Project Description
The Challenge
The United Way of the Laurel Highlands is an independent non-profit that creates, expands, and accelerates positive social change in Cambria and Somerset Counties. The organization funds 27 diverse partner agencies that work toward social change in three key areas: early childhood development, parental engagement, and youth drug and alcohol prevention.
Voiceover
Motion graphics
Post production
What makes this project special
The UWLH came to us for a video to support their 2017 giving campaign, a major effort that mobilizes a broad cross-section of the community. They provided the footage and the script, and we edited the video, provided a voiceover, and created motion graphics. The resulting video was used on the organization’s website and in targeted social media campaigns. The campaign raised $1.2 million used to support the Laurel Highlands.